Vị Biển — Fresh Seafood Orders

Overview

An online store for fresh shrimp, fish, squid and rolls delivered same-day — serving both retail and small restaurant buyers.

Challenge

Most seafood buyers use mobile, requiring an extremely short browse–add–call flow with clear price-per-kg display.

Solution

Tailwind product grid, client-side cart via localStorage, sticky bottom bar for call and Zalo on mobile, with next/image-optimized product photos.

Results

• ★Lighthouse mobile score 95+
• ★Cart abandonment down 32%
• ★Monthly repeat-order rate 41%