VinFast VF6 — Test Drive Campaign

Overview

Event landing page where customers register a showroom test drive, then scan a QR after signing to enter the prize wheel and submit their winning details.

Challenge

Pack a multi-step flow (register → drive → sign → spin) into a lightweight, high-converting landing page that looks polished on both desktop and mobile.

Solution

Built on Next.js + Tailwind with Framer Motion CTAs; lead forms post through an API route and store the signed-form ID to validate spin entries; separate desktop/mobile banners optimize LCP.

Results

• ★Test-drive registration conversion > 18%
• ★Page load < 1.5s on 4G
• ★Rolled out across 6 showrooms simultaneously